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Skyscraper technique: how to boost your content marketing

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The popular skyscraper technique is a proven framework to get good SEO result. Since content marketing practice is on a steady upswing, it’s becoming difficult to gain more traffic. As a result, the content marketers are gearing up for all the practices to drive targeted traffic to the website and generate potential leads.

If you’re looking to boost your content marketing and get high website ranking, then skyscraper is a great option that almost guarantees that your site will gain more visibility,by gaining high-quality backlinks fromthe content you post.

Step#1: Find a worthy content topic

It begins with finding a worthy topic for your skyscraper technique. You need to focus on trending content ideas that you think Google might acknowledge. The main objective is to find a great topic in your niche for your content. The skyscraper technique will help make the content unique and valuable enough for people to read it and share it. There are various tools such as Buzzsumo and Ahrefs that will help you find trending shareable topic ideas in your niche. After you find an incredible topic you’re all prepared to rank on Google search engine.

Create quality content

The second step you need to take is to conduct an audit to see which content is performing. This will help you get a clear understanding of what’s needed for creating a post that’s worth reading.The experts from Digital marketing Singapore based company believe that when you better understand what makes a post gain good ranking, it will help you make your post generate a good ranking. There are basically four ways in which can help improvise your content.

  1. Average content length
  2. Trending quality topics
  • Adding imagery or videos
  • Informative and valuable post with keywords

You need to focus to improve any one of this category and when you think that you have an article ready that can prove to be useful and valuable for readers then you have found your skyscraper content.

Outreach people to link them to your content

The third step can be a bit tricky. Producing content and hoping to achieve high ranking isn’t possible. So the question comes how do you outreach people to link to your blog? Definitely, there are some techniques that can promote your content by reaching out to the right people. Social media is a great platform to reach your targeted audience. Other method includes promoting via email. It’s one great way to reach out your people who are actually interested in your article and have linked to the article. Remember, your content will outreach and build backlinks only if it’s of great quality.

Try skyscraper technique for yourself

The skyscraper technique is a powerful method of content creation that performs best and serves the readers well. The great thing about this technique is that any business whether small or big can take advantage of it in their online marketing strategy and move ahead of the competition. All you need to do is come up with a great unique content topic and create content more shareable. Furthermore, you can target long-tail keyword in your title and link your content relevant to your niche. These tips can help you gain maximum result in no time.

In conclusion                                    

The increasing online marketing competition makes it vital to look for techniques that marketers can implement to gain rewarding result. The marketers can see which content is performing well and getting most shares. Remember the goal is to make your content informative and valuable with great new ideas that outstand your competition.

Author Bio

Nancy Lamas is a digital marketing enthusiast. She’s a professional blogger and a speaker on digital marketing, SEO, content marketing, and she loves to explore new trends and techniques shaping our future. In her spare time, she likes to watch horror movies, sitcoms, Fifa, and other video games.

A very Passionate and Professional blogger. Writing for hufforbes and The Odyssey Online.I love to research about technology and share my reviews with community. My goal is to provide articles about technology that definitely blow the minds and keep you update of latest trends and future technologies.

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Here Is Why You Need to Make Psychometric Assessment A Part of Your Company’s Recruitment Process

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 Here Is Why You Need to Make Psychometric Assessment A Part of Your Company’s Recruitment Process

If you have finally realised that traditional methods of recruitment fail to select the right candidates for any company, it’s time you opted for something more specific and valuable than interviews. What are we talking about? Well, we are talking about incorporating psychometric tests into your recruitment process.

With a psychometric test, it is possible for an employer to predict the personality, mental reasoning, attitude, behavioural patterns, etc. of the candidates that have applied for the vacant job positions in their company. With the right psychometric assessment test, you can find the most appropriate employees for your company; and you won’t have to do with average candidates anymore.

So, have a look at these amazing benefits of opting for psychometric assessment-

  1. Psychometric assessment is essential for the identification of personality traits of the candidates. Psychologists say that there are six basic personality types under which most people fall. Social, realistic, enterprising, investigative, conventional and artistic are these 6 personality types. Now, you don’t need all of these traits for a particular job position. But to make sure the position you want to fill gets the right person with the right personality, you will have to be able to figure out the personality traits of the candidates that have applied for the post. Psychometric assessment helps you do this in an effortless manner. Which a good assessment, you will also be able to know whether a particular candidate will be able to adjust with the existing work culture in your company, and if their personality will clash with other personalities at the workplace.
  2. Personality assessment is important because it puts all candidates on a level playing field. With a psychometric assessment test, you will not just be able to figure out the suitability of a particular candidate for a particular role but will also be able to predict their behaviour. Besides, you’ll be able to find out the weaknesses and strengths of the candidate with respect to the job requirements. And the fact that almost all psychometric tests are standardized, gives you enough reason to opt for them. With a standard questionnaire, the applicants get the same objective and unbiased questions to answer. So, they don’t feel cheated on.
  3. If you thought psychometric tests could be fake, then you couldn’t be more wrong. There is no dearth of candidates who give misleading and false answers to questions just because they think doing so will make them seem more eligible for the job. Thankfully, this is not something candidates can do in a psychometric test. Good psychometric tests are constructed keeping in mind this possibility. So, false answers can easily be detected.

Psychometric tests are a boon to any company desiring reliable candidates for their vacant job positions. Hence, if you are looking for the best way to rein in good candidates, then using psychometric assessment would be ideal. A good psychometric assessment test will simply add validity to the entire recruitment process and you can be sure of hiring the best employees available out there.

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What is the zerobank and what it offers?

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Blossoming of the cryptocurrency as well as blockchain technology has motivated the pioneers of the present world. The technologies of today have brought about the opening of locked doors as well as it has led to the creation of new currencies. Even though the cryptocurrency has a huge impact on the global economy yet it is not recognized as “money”. It will take some time for the new market to get stabilize and the pioneers to figure out the way to compete with deep-rooted fiat currency. However, still the world economy is functioning by a legacy system of 164 authorized national currencies and the problem of exchanging these currencies persist till now.

What is Zerobank?

It is an innovative money exchange platform allowing the customers to make non-commercial transactions globally and also it launches its initial coin offering to the participants. This platform makes use of the smart contracts as well as blockchain technologies and aims to remove the traditional remittance as well as exchange systems.

It helps in peer to peer sharing of the economy and here, the earned money from the centralized organization goes back to the community. In addition to blockchain technology, this project makes use of the shared economy model. This model maximizes the benefits for the user who uses this system by cutting down all the intermediary costs from Money transfer organization and current banking. Zerobank offers an opportunity to its participants to become an agent as well as earn the extra money by bringing up the valuable services to the people around them.

ICO information-

The total number of security token issued is 1,600,000,000 ZB and the number of security token available for the sale is 640,000,000 ZB. The amount of this target sale is about 48 M dollars and the pre-ICO bonus offered will be 15%.

If you want to know further about the token sale then visits its official link. Zerobank has a team of the experienced IT members, the senior executive in top money exchange/ transfer, banking as well as financial service organization. Kai yee goh is the CEO who is also a senior executive in the transfast, united financial group, Harte-Hanks, PayPal and Western Union. Also, bao ly CTO, who is expert IT architect in financial and banking services, is present in the team. He has extensive work experience in consultancy as well as an architect as his work in the BNP Paribas Fortis, HSBC and AXA.

Other team members of the zerobank are also well-known individuals; the team of zerobank is working to disrupt the present exchange and money transfer services available worldwide. Hurry up and make use of this amazing platform today. Becoming the part of this platform you can gain various benefits and get solution to the traditional banking problems. If you are a tour guide, salesman, or student and searching for the job opportunity then this platform are made for you. Become the agent of zerobank today. Before using this platform makes sure you read its terms of use and policy.

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Diamond Power Infrastructure on a transformational spree with Digital India program

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India, being one of the fastest growing economies in the world, is witnessing a digital revolution. PM Narendra Modi has trotted out numerous programs to promote Digital India, ensuring digital inclusion across the country. On this note, Amit Bhatnagar Diamond Power MD, has digitally-empowered his company, in the field of manufacturing power transmission equipment.

Diamond Power Infrastructure Ltd, also known as Dicabs, was the first Indian company to manufacture alloy conductors and proto-test HSHC (High Strength and High Conductivity) conductors. Today, Dicabs is the only company in India, which holds a BIS mark certification for alloy conductors.  It also complies with the ISI quality standards for manufacturing all types of conductors.

The Vadodara- based company has also established India’s headmost ‘continual horizontal lead extrusion facility’, along with the ‘aluminum corrugation facility’ for cables (66KV). Dicabs is also ranked at the fifth position in the world, for manufacturing extra high-voltage cables up to 550 KV.

The homegrown companies are getting new opportunities to grow, as the Centre has reduced imports in the segment. India is on a transformational spree, and will become a hub for technology and innovations in the coming years. The initiative has already received pledges from Diamond Power Infrastructure Ltd and other corporate ventures, with investments worth Rs 4.5 lakh crore. This figure is expected to surge as the ‘Make in India’ campaign gains momentum.

Amit Bhatnagar Diamond Power

Amit Bhatnagar believes that quality and technology go hand in hand. Being a technocrat, he has always supported technology by reining on state-of-the-art technology for all business operations.

His ability to sense, envision and adapt to change pertaining to technology has been the company’s key growth driver, since the initial years. “With India progressing on the path of innovation and technology, Dicabs would unremittingly partner its journey towards successful frontiers. Simultaneously, we would continue to adapt to as well as lead the change through proactive investments in technology,” says Amit Bhatnagar.

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