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Why there has never been a better time to invest in digital transformation



Digital transformation is more than a buzzword, even though it has definitely achieved that status.

In reality, digital transformation is one of the most promising business movements modernising constructs and models for a digital economy. The name however, can be misleading.

“Digital” is more than technology. It’s adapting businesses to operate with digital mindsets and perspectives supported by modern technologies across the organization and markets. But, every company thinks about and approaches digital transformation differently. It’s one of the reasons I spent over a year documenting how companies evolve in “The 6 Stages of Digital Transformation.”

To track how organisations progress along the 6 stages (or don’t), I, along with my Altimeter colleagues, study the state of digital transformation and publish an annual report to share our findings. I’m proud to announce that the “2017 State of Digital Transformation” is now available for download (free with email gate).

Now in its third year, we surveyed more than 500 executives and digital strategists to understand the current challenges and opportunities they are facing as they undergo a digital transformation. In 2017, we reveal how, why, and to what extent businesses are investing in digital strategies, initiatives, and operational models.

The good news, we’re happy to report, is that a growing number of businesses are investing in innovation strategies to uncover new growth opportunities. The bad news is that most companies we surveyed are ignoring the pervasive changes happening to connected consumers’ buying behaviours and as such, they’re making investments that are not truly customer-centric.

Defining digital transformation

To reflect the current state and direction for our 2017 report, we continue to evolve our definition of digital transformation. This year, we have slightly amended the definition to mean:

The investment in and development of new technologies, mindsets, and business and operational models to improve work and competitiveness and deliver new and relevant value for customers and employees in an ever-evolving digital economy.

Report highlights

Even though “digital transformation” is a popular topic, data reveals that many companies are still not operating with a sense of urgency to invest in new technologies, models and teams.

Digital transformation 1

Companies largely don’t see disruption as a threat. Only 37% of businesses view digital transformation as an investment in the fight against market disruption.

While businesses cite “evolving customer behaviours and preferences” as the top driver of digital transformation, fewer than half invest in understanding digital customers (42%).

The majority of businesses are planning roadmaps with incomplete information about the customer. This year’s findings show that only 34.8% of businesses have fully mapped the customer journey within the last year—down from 54% last year.

Organisations face big challenges, including a lack of digital talent and expertise (31.4%), the perception that digital transformation is a cost center and not an investment (31%), and general culture issues (31%).

While some companies are attempting to modernise employees’ skillsets with new training programs (62%), only about half are investing in new digital talent.

In 2014 and 2015, our research about digital transformation was among the earliest to point out the growing rivalry between Chief Marketing Officers (CMOs) and Chief Information Officers (CIOs) as primary owners or sponsors of digital transformation. This year, 28.2% of our survey participants indicated that the CIO/CTO is responsible for digital transformation, compared to CMOs at 22.9% of respondents.

Digital transformation

**There’s good news too!** 

“Digital mavericks” are investing in digital transformation as a competitive advantage.

Among digital mavericks, innovation is becoming an executive-level mandate, with organisations sparking innovation through “innovation tours” (38%), in-house labs (56%), and encouraging a culture of innovation (53%).

Digital transformation needs change management

Many of the challenges in digital transformation are no stranger to business evolution. They’re often human and require management and shepherding to guide change from the perspective of the organisation and individuals. The red flags in this year’s report signal the need for more businesses to develop and realign priorities and operate with a sense of purpose and urgency.

As we document in The Six Stages of Digital Transformation, when companies focus and invest in technologies that positively affect customers’ and employees’ new expectations, preferences, and behaviours, these businesses become more competitive and grow.

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Importance of Payroll Software for Small and Medium Enterprise




Importance of Payroll Software for Small and Medium Enterprise

One of the imperative capacities to oversee business is dealing with the human asset forms. Also, among the issues one would experience about human asset work is taking care of the finance. Finance divisions are the foundation of any business and dealing with these procedures productively is as critical an errand as leading different business operations. A manual finance framework is a rushed assignment; an organization with few individuals can keep up a manual finance process, in any case, it is a tedious errand and disappointing to attempt and run an HR or finance shop with a bungled confuse of spreadsheets and it just gets more mind-boggling as your organization develops.

Payroll administration is a weight to little organizations and in the meantime an extremely urgent action which is rehashed each month including complexities identified with counts, conclusions, and statutory controls. While many organizations may run with preparing the worker finance side physically, this isn’t achievable in the midst of developing business. A strong and savvy business finance programming is an absolute necessity to deal with finance forms all together rearrange the undertaking and to gain by the proficiency over the long haul of the business.

Private ventures are regularly too little to legitimize the cost of utilizing their own HR division. In these cases, the obligation of finance organization can fall on anybody, from the overseeing executive to clerical specialist. While they can run with taking care of the finance physically, however, this isn’t the perfect way and a finance arrangement right on time in the business life cycle help spare both time and cash.

Finance handling is a mistake inclined movement – If associations have only maybe a couple representatives it might appear to be generally simple to register pay rates exceptional, charges and so on, yet as private venture begins including workers they discover investing increasingly energy in the calculation of pay rates including variable pay. Mistakes are normal in the full and last settlement and increments when representatives participate amidst a term as the procedures are manual. Eventually, organizations may find that without the correct program, a business cannot develop as fast as arranged.

A finance arrangement programming or program could make little and medium undertakings enhance the general operational productivity. It helps in Computing pay rates including statutory calculation of PF and ESI, Reimbursements according to CTC standards, keeping up worker ace points of interest and correspondence in regard to letters, messages and reports in a sorted out way, Keep track of Employee leave taken and credit profited.

The second motivation to consider this kind of finance programming is that it makes meeting any duty commitments significantly easier. Estimation of Income impose is another routine and torment staking action that necessities to comply with government controls and standards. A decent programming bundle can computerize this movement for more noteworthy effectiveness and precision.

For a little and medium endeavor, interest in programming to robotize forms is essential as far as cost and advantages. That is the reason it is essential to pick an answer which is anything but difficult to utilize, adjustable to the particular business circumstances, adaptable and powerful with apparatuses for influencing programming to address the issues of developing business. Basically, it should streamline the whole procedure, making the errand of handling finance less tedious and blunder free.


When we take it in Indian situation with respect to programming sellers for finance programming, we can discover two sorts of merchants. The initial one is little organizations giving finance programming and the second one set up enormous programming players.

While settling on finance programming purchasing we have to remember:

  • Consistency with charge principles and control
  • After Sales bolster
  • Programming overhaul bolster
  • Customization according to associations require

In India, we significantly observe little sellers in this situation, who contend chiefly on the valuing advantage, however, needs great client support and programming update.

Ensure Payroll Software. Finding free back programming can be an extraordinary task. It is in like manner, not an ideal response for by and large associations. The ideal back programming urges associations to adequately process laborer payrolls. Following of appraisal withholding, outing time, after some time and distinctive favorable circumstances are a part of the other essential features found in most fund programming. When you settle on a free back programming, the greater part of these features may need and some free programming goes with pop-ups and other thing ads.

If you are a first time customer of fund programming, by then it is a shrewd idea to use free back programming as it gives you the much need information with respect to the item and its incentive in your affiliation. Most free back programming will have certain crucial features and you will be asked for to pay certain indicate use substitute features. The major idea behind free back writing computer programs is to attract you to the thing.

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What are various Tips To Sell on Amazon



For people who delight in music CDs, DVDs or books, the most efficient way to make money with these things is to sell them through Amazon. Amazon consists of countless customers from different parts of the world who are trying to find specific items for themselves. These customers are normally look out for excellent deals so if you have used products with inexpensive cost, you would definitely make a great sale.

What are various Tips To Sell on Amazon

There are numerous ways an individual or a business can use Amazon to make money, however it naturally, goes without stating that most use the website for selling items. From individual pre-owned products to bulk orders of all possible natures, it’s a universal market for buying and selling anything. With such a large worldwide reach therefore many countless customers going to every day, it’s safe to say that no matter what you have to sell, you’re ensured to get the very best cost on Amazon.

To be effective, here are some useful suggestions on the best ways on how to sell on Amazon:

– As much as possible, set the expense of your items to the second most affordable expense among third-party anticipate your item. This is the best way to sell on Amazon effectively. This technique can assist you avoid starting a rate war with other sellers, which is bad for you in addition to your rivals. A lot of Amazon merchants use automated repricing software, which looks for today most affordable rate among all third-party deals and later, reduce their expense in order to be the most affordable. Most of the time, if you develop the most affordable rate, another merchant will have the tendency to re-price their products within a number of hours in order to be less than you rate, then you do not have the most affordable priced item any longer.

best ways on how to sell on Amazon:

If you really want your item to have the most affordable rate, you need to reduce your item’s expense once again and the entire cycle repeats, triggering the expense to a cent. If your item has the second least expensive expense, other merchants who use automated re-pricing software will not have the ability to observe your rate as their competitor, and will not lower their expense. In this manner, you still have a high possibility to make the sale and sell really item you have faster.

– Another suggestion on the best ways to sell on Amazon is to keep in mind not to take on other item conditions that have the tendency to be less than your item condition. If you put up a book for sale with a ‘really excellent’ condition, you can develop the cost comparable to the least expensive item in the ‘really great’ classification, even if the product is a lot greater than the expense of the same item in the ‘appropriate’ condition.

What are various Tips To Sell on Amazon

– Think about making use of automatic repricing software. This is suggested for people who have a lot of items for sale because this software can assist you conserve a lot of time. Or If you want to learn more about selling on Amazon, you can visit eCom Income Blueprint for free training.

In order to be successful, it is very important to know different strategies on the best ways to sell on Amazon. You need to work hard and to work wise. Bear in mind that you need to develop your rate properly in order increase your revenues.

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Living a Day without Social Media Can Leave You Frazzled



Living a Day without Social Media Can Leave You Frazzled

Uplifting Your Business Prospects with Social Media

The journey from the verb,“being social” to the noun, “social media” has come a long way; probably made its debut with the uprise of Facebook. While some use social media to promote business prospects and strengthening communities, others use it to speak their mind, or should we say glorifying their “status.” Both scenarios are extreme; one encourages the blending of business minds, the other seems rather pointless. How many would be interested to know if you’re having the blues, or if your dog is having a bad day!

Mediums, like Facebook and Twitter have become larger-than-life social platforms, and are geared to keep you on the edge all day. It’s not uncommon to find people making a beeline to their workstations to get a peek at the number of posts they’ve got, or what their competitor’s status reads for the day. Everybody in the social media space wants to outwit the other by bagging the maximum hits they can get for absolutely no reason whatsoever. However, there are also good Samaritans who use the “likes” feature to lend a helping hand to someone who comes with a cause and could do with a little extra help.

When Hurricane Katrina, Hurricane Sandy, and several other natural and unnatural disasters devoured nations, it was social media that rose like a phoenix to connect people. It was reassuring to know that your loved ones are still breathing and safe, or unfortunately, they didn’t make it in time – everybody looks for closure. It’s insane to keep yourself in the dark without having a clue about the whereabouts of somebody you care about.

Uplifting Your Business Prospects with Social Media

Bridging barriers with LinkedIn

It’s amazing how a social media like LinkedIn has taken the concept of job applications a notch higher for all the right reasons. Here’s a platform that unveils everything about a prospective candidate or employer at the get-go. You want to keep abreast of the business or person before you take the plunge into the professional arena. Knowing your employer/employee is definitely a win-win situation. You know exactly what you’re in for, rather than it blowing up in your face.

Who doesn’t want to land themselves a decent job from the comfort of their home? Thank heavens for social media platforms! You can browse from a million and more jobs dressed in your pajamas, and curled up under the blanket; all you need is a laptop and a dependable internet connection. It’s doable and easy on your pocket as well. How? You’re saving BIG – gas, prints, papers, and you’re not putting your body through undue pressure.

LinkedIn makes it possible to hunt for jobs in your niche, learn about the company and staff, roles and responsibilities, pay and perks, and much more! It’s a great way to learn about businesses and the kind of jobs trending. You don’t have to settle for something you’re not comfortable with unless you’re up for the challenge. Rather than going with random job portals that almost always spam you with jobs that don’t interest you, it’s good to follow through with LinkedIn, which is a more reliable source.

What’s trending on Twitter?

The next giant standing tall like a colossus is Twitter Inc. Twitter made it possible for the common man to get up, close, and personal with just about anyone worth knowing in the industry. You get instant updates on anything newsworthy or socially appealing. There are diverse socially active groups and individuals who might teach you a thing or two – could be anything like finding a reliable dog-whisperer to how to come to terms with the Boston Marathon bombings.

Social media has greatly impacted how people do business today, and the means in which they interact with the masses. However, it’s also getting people to stay hooked to their devices, rather than going up to somebody in person and striking a conversation. The human factor appears to have taken a backseat in an attempt to keep the social media up and running.

The need of the hour

Looking back, it’s difficult to tell if one outweighs the other. Given the circumstances we live in, and having to toggle between work and home, it’s not always feasible to meet people at the most convenient hours. This is reason enough for most of us to binge on Facebook, Twitter, and any other social media at our convenience, without necessarily having to worry about a time or place. You’re always connected irrespective of your whereabouts, and with those you wish to stay in touch with. Nobody feels obligated to “follow” or “like” someone, unless they really want to.

It wouldn’t be easy to function without spending at least an hour on Facebook or Twitter for many of us, would it now?

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