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SEO vs. SEM

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The apparent difference between Search engine optimization (SEO) and Search engine marketing (SEM) is confusing. While both terms are used for each other, it is great to view for SEM paid search and  SEO organic search which is used as part of your search engine arsenal.

SEO is defined as the process of increasing website traffic from natural results returned by search engines. SEM is defined as the process of increasing the traffic of the website through search engine results and advertisements. SEO has been seen as a component of the umbrella term whereas SEM includes payments and biological strategies.

Difference between SEO and SEM

The main difference between SEM and SEO is evident from the name. Search engine optimization is included as a component of search engine marketing, which is clearly demonstrated by the SEO company in Delhi. SEM has been included as a search component of paid search, which is clear through PPC and social media marketing.

It is a very serious issue that SEM and SEO term can never be used in place of each other. Therefore, you should select a company that is able to recognize the differences in the work with the difference terms. As a suggestion, SEO services in Delhi can prove to be effective for you.

What is SEO?

SEO is the process of rapidly increasing the number of visitors to a particular website. Because of this, the site is quickly published in the list of results returned by the search engine. Industry and discipline of SEO have developed algorithms of Google’s Knowledge Graph.

Included component 

Seo is a combination of two different activities. On-Page SEO and Off-page SEO.

  • On-Page SEO

It means adding all the selected keywords in title tags, meta descriptions, metadata, page title tags, ALT tags, etc.

Modified and perfect page copy written with appropriate keywords.

Fair page URLs of selective keywords

Contains social sharing and much more

 

  • Off-Page SEO

This is the main part of SEO that is ready to create high quality blog pages and web page copy. That is why SEO services in Delhi are proving to be very helpful for the audience. Increase website traffic over time, more conversions, more opportunities for inbound links, and more.

What is SEM? 

SEM earns search visibility of paid advertisements very strictly on search engines. Generally these ads are indicated to as ads pay-per-click (PPC). Mainly SEM includes SEO contrivances and search marketing contrivances. These ads on search engine results pages (SERP) help your company to increase its web page traffic.

Included component 

Paid Search in the SEM is addition to SEO. Examples include -pay-per-click (PPC) listing and advertisement. SEM is very strict for PPC campaigns and activities. If you want to use SEO and paid search, keep in mind that everything comes under SEM services for which the SEO company in Delhi like HubDigiTech is constantly successful.

 

Why HubDigiTech?

In fact, the HubDigiTech Company in Delhi is very useful for increasing the traffic to websites of social media platforms. You will also know that the real advancement of the ads is only from social networking.  Content with proper keywords, clear advertising is a positive part of your website and more can understand through the company.

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Four Indian police, two militants killed in Kashmir attack: police

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SRINAGAR (Reuters) – Four Indian paramilitary policemen and two militants were killed in a gunbattle that ensued after militants stormed into a police training center in Kashmir on Sunday, a police official said.

At least two militants entered the building at around 2:30 a.m. at Letpora, south of Srinagar, Rajesh Yadhav, a Central Reserve Police Force (CRPF) spokesman told Reuters.

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The militants fired indiscriminately and lobbed grenades before heading into the center, Yadhav said.

He said two militants and four police were killed in the gunbattle.

SN Srinvastav, special director general of the CRPF, said that there could be one or more militants still hiding.

“We hope that we will conclude the operation as soon as possible”, he said.

S P Vaid, director general of Jammu and Kashmir police, said that a search operation was going on, adding that they had received tip-offs about an impending militant strike in the Kashmir for the past three days.

“They (militants) were trying. They probably could not get a place and time earlier. So, they struck last night,” Vaid said.

Militants have targeted police camps in Kashmir in recent months. Eight Indian police officials were killed when Jaish-e-Mohammad militants attacked a security camp in southern Kashmir in August.

Indian troops have killed 206 militants this year, Vaid said. Last year’s total was 150.

India accuses Pakistan of training and arming militants and helping them infiltrate across the Line of Control that divides Kashmir. Pakistan denies those allegations.

The South Asian neighbors have fought two of their three wars since independence in 1947 over Muslim-majority Kashmir, which they both claim in full but rule in part.

Writing by Sudarshan Varadhan; Editing by Alison Williams

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New year could bring record low temperatures to U.S. Midwest, East Coast

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(Reuters) – Bitterly cold weather will usher in the new year for much of the United States east of the Rocky Mountains this weekend, bringing record low temperatures to the Midwest, making travel difficult and putting a chill on New Year’s Eve celebrations.

The mercury in New York City’s Times Square was expected to drop to about 10 degrees Fahrenheit (minus 12 Celsius) with a wind chill at nearly 0 F (minus 18C) during the final hours of 2017, the National Weather Service said, testing the willpower of hundreds of thousands of New Year’s Eve revelers.

In the heartland, next week could bring low temperatures last recorded 130 years ago to parts of Nebraska, said David Eastlack, a meteorologist with the weather service. That includes a record low for the date of minus 22F (minus 30C) for Tuesday.

“The bitter cold is going to be dangerous,” he said in a phone interview, warning residents of eastern Nebraska and western Iowa to avoid venturing outside or taking a car trip. He said that the wind chills will be near minus 35F (minus 37C), a level when frostbite could set in within 10 minutes.
People cross 6th Avenue and 42nd Street as a cold weather front hits the region, in Manhattan, New York, U.S., December 30, 2017. REUTERS/Eduardo Munoz

The weather service predicted lows would hit minus 20F to minus 30F (minus 7C to -34C) from Montana into the Dakotas and Minnesota, well below average.

Temperatures could drop to around 0 F (minus 18C) as far south as the northern border of Oklahoma on New Year’s Day, and into the minus 30s near the Canadian border on Sunday and Monday, the service said.

The arctic air from Canada will also bring subfreezing temperatures to U.S. Gulf Coast cities such as Biloxi, Mississippi.

 Icy roads will make travel difficult over much of the United States, from the south-central states of Texas and Oklahoma and eastward over Arkansas, northern Louisiana, Mississippi and Alabama through the New Year’s weekend, the private AccuWeather forecasting service said.

Weather was expected to remain much more mild on the West Coast, with temperatures forecast in the low 70s in Los Angeles over the next few days.

Reporting by Bernie Woodall in Fort Lauderdale, Fla., and Dan Whitcomb in Los Angeles; editing by Diane Craft and Jonathan Oatis

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Know the Drawbacks of Couch Tuner – Is Couch Tuner Legit?

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Couch Tuner has become a household name since the site was released in early 2010. This is a free TV streaming platform where you can watch any TV show for free! Initially, the site was launched with a .com domain but started to expand with subdomain with .ag, .in and .fr. One can discover a range of different TV Shows on this site and watch them without purchasing. That’s what makes the site so special. Let’s take an in-depth detail about Couch Tuner, its safety, legitimacy, and other aspects before using it.

What is Couch Tuner?

Sadly, Couch Tuner is a pirate website that provides pirated media for streaming. You will only find TV Shows on the site, so, it can be wise to say that the site is the home of TV Shows. You can watch popular TV Shows like Narcos, Game of Thrones, Quantico, etc. in this video streaming site.

Drawbacks of Couch Tuner

The video streaming site not only includes the TV Shows but includes some cons that can become the reason for your anxiety. And those drawbacks play a pivotal role for people looking for the alternatives to Couch Tuner. So, let’s look at the drawbacks.

  • Since the .com domain of Couch Tuner is closed as of now, you have to find other domains of Couch Tuner as written above which sometimes creates a hassle for the users.
  • While playing a particular video in Couch Tuner, reportedly users have faced problems concerning a new tab opened right after clicked on the video.
  • The TV Shows are not organized at all! You won’t find the seasons and episodes of a TV Show in prominent order. So, you have to dig more.
  • Lack of Autoplay is one of the reasons why people find Couch Tuner unworthy as they have to look for the next episode after finishing one!

These drawbacks leave Couch Tuner way behind its competitors in the market. But it’s not only the cons that make Couch Tuner ‘vulnerable’ (according to some users) the lack of legitimacy and safety creates a big difference. Let’s have a look if Couch Tuner is legit or safe.

Is Couch Tuner Legal?

The answer is simply “No”! As stated above in the article, Couch Tuner is a piracy website which displays pirated video contents from other media sites. And you know what it means to be pirated. The illegal and pirated content may drop you into serious trouble if you’re a Couch Tuner User (Depending on your place). In the USA, your internet provider can cripple your bandwidth which is known as 6 Strikes law.

Is Couch Tuner Safe?

On the safety part, Couch Tuner gets a thumbs-up leaving its ads. The history of Couch Tuner depicts a safe browsing while watching and clicking on videos. But be cautious when you click on the ads as those can include some malware and virus that can ruin your device. Don’t step into the trap when asked to update your media player on the site whereas there’s no relation between updating media player and watching videos on the site. That’s all for the safety.

So, now you have a fair idea about Couch tuner, its drawbacks, legitimacy, and safety. The above aspects are the reason why people often look for the alternatives to Couch Tuner. If you are one of them, then don’t worry! There’re multiple well-established and clean sites to help you out. You can visit Layerpoint and get the legal and safe alternatives to Couch Tuner which will help you to continue streaming.

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