“Success is where preparation and opportunity meet.”- Bobby Unser
The evolving technology of today has opened the gates for all those who want to start their own business. With the help of today’s technology, it is possible to achieve success in any industry. However, the success can not be achieved with a single effort. It requires continuous efforts and hard work done in the right way. With the help of mobile technology, the on-demand services have beaten all the old practices and have taken the lead in the market. Offering the users comfort and convenience with best quality services at affordable prices is the secret factor working behind the success of these applications.
The taxi-hailing industry has always encouraged the newcomers. Thanks to this modern mobile technology, there exist many applications that provide the users with a one-stop solution for hailing a taxi. Being the pioneer of the success, Uber has earned millions of customers and also has inspired many to come and join the industry of online taxi hailing. However, to compete with such established applications one need to understand the requirements of the users and provide them with the best quality services. The applications known as uber clone are available in the market which contains all the essential features of the existing applications and comes with a benefit of charging less and can be launched in no time. Few from these essential features are:
The procedure for booking a ride must be as quick as anything. When the users are booking their ride through your application, the basic details like pickup and destination points can be specified either by typing or by pinpointing on the map. Also, adding the option of scheduling a ride is a good idea. As an advanced feature, the ability to save or to bookmark a location adds a plus point. In essence, you should try to ease out this process as much as possible.
Maintaining the Record
Maintaining the ride records helps the users to choose the one that they want to repeat again. For example, the users are booking a ride from their home to their office daily, then re-entering the same details every time they book it again is a tedious task. Instead, they can just choose from history and can request a ride again without any hassle.
As the users’ ride request has been accepted by the taxi driver, the immediate action must be displaying the drivers’ location to the user. Also, the user must be able to track it throughout the time. Adding this feature appends a security factor to your application and also helps in gaining the trust of the user.
Multiple Payment Options
Enabling more than one payment option to choose from increases the convenience of the user. With integrating an e-wallet system to your application, you can offer secure transaction through it. Also, if the user wants to pay using the card or by cash then these options must be added to your application’s payment methods.
Estimated Fare Calculation and ETA
When the user has entered the pickup and destination locations, the estimated fare must be calculated and displayed on the screen along with the estimated time that will be taken by the cab to reach to the user’s location, which is known as ETA(Estimated Time of Arrival).
Leap at the Opportunity
For the local businesses providing the services offline, it is important to start serving their customers online. But the resource required for doing so is an application or website which can help them to reach the mass out there. Even for entrepreneurs, it is a good option to start their own on-demand service offering application. They can help local businesses to make their appearance online by providing their services to users through this application. But the barrier here is having a low budget. Owning a good application can not fit in a small budget. But to overcome this limitation, the modern technology has introduced a beautiful concept of on-demand applications. With these applications, you can start your on-demand service providing business with spending less on the application and in a short duration of time.
The Value of Entrepreneurial Innovation to Convert Your Business Into a Brand
A common question that often pops up while starting a new business is:‘How much value will we place in turning this business into a brand?”If you are looking for ways to appeal to and reach out to several customers, then you need to find out the answer for thiscritical question.
The first step towards understanding the value of an entrepreneur to convert your business into a brand, is to understand the importance of branding. This process helps business owners to brand their products or services so that customers will remember them, and be attracted to buy from them again. Businesses have to be careful with this process, as it is often do-or-die in terms of retaining or losing their customers.
Branding takes time to accomplish because it requires a lot thought, effort and time from business owners. There are a few key elements to increase the value of converting your business into a brand. Leading entrepreneur Lewis Schenk has a unique strategy that is unseen in the current industry, which is integrating publication relations into branding and marketing strategies.
Who is Lewis Schenk?
Formerly an elite amateur/aspiring professional golfer, Lewis’s golfing dreams became more difficult when the covid-19 pandemic hit in January. With his plans put on hold without being able to play golf, he quickly pivoted with the help of one of his mentors. “I moved super quick when I knew the pandemic was about to hit. My plans got put on hold but I was fast to adapt” Lewis explains. Having journalism experience with projects he did in college in the USA, Lewis used his network to build his own agency, Boost Media Agency. Since then, he’s served over 150 clients, helping themto get featured in leading digital publications and become the most, known, liked & trusted in their industries.
Integrating PR & Branding
As a business owner, it is your job to ensure that you stand out in the market.You have to ensure that you will not waste precious advertising money in the start-up phases, by buildinga brand that has a high value to your audience – meaning more money and profits in the future. “As business owners, we cannot just jump into this process. It requires a lot of time, effort, guidance and money for this to be successful, and we have to be sure of our strategy before starting this process” Lewis explains. This is where Lewis shines, as he specializes in coming up with unique public relations strategies and ideas to ensure maximum growth for his clients.
A new business is a risky investment. There are many risks involved in setting up and running a new business, and one of these risks is the loss of your customers and losing your market value. A lack of strategy and experience is the new entrepreneur’s biggest downfall, as they spend all their money on pointless hacks and courses. Investing in public relations is the best form of advertising, as for one, its permanent. Rather than spend $200 on advertising that will run out on a week, spending $200 on a published article to a leading news site will yield results long term, as it remains permanently, meaning increased chances of more eyeballs seeing it over time. As a business owner, you must learn all you can about this process or consult with someone like Lewis who does, so that you know the value public relations to convert your business into a brand. With this knowledge and understanding, you can control your strategy, your business and your success.
Also,as business owners, we must use a strategic approach in our decision making. This strategic plan will help you to overlook the strengths and weaknesses of your business and how they can be turned around.A strategic approach also involves finding out what the strengths and weaknesses of your business are and implementing the appropriate changes to make your business more profitable. Evaluating your current business model to identify the strengths and weaknesses of it, can greatly improvethe company by making some tweaks and adjustments.
Ensuring that we don’t invest money and time in the wrong areas of our business, by shifting the focus towards branding and public relations in marketing strategies, will ensure far greater business success.A business without publicity has no potential for expansion. If you have no courage and time to take these steps for your own business, then you realize the value of hiring a professional entrepreneur such as Lewis Schenk, to convert your business into a brand.