Lead generation is essential to generating a steady stream of new business. However, doing what everyone else is doing will lead to you competing against everyone else. If you can come up with novel ways to identify likely leads, you’ll be able to reach prospects that no one else has, improving your odds of closing the deal. Here are four original ways to gather leads for your business.
Create a Product Video
Product videos tap into the fact that humans are overwhelmingly visual learners. About two thirds of your prospects learn best with visual presentations, and video has the benefit of being engaging. This is why product explainer videos can generate leads at a rate of up to 33%. Businesses enjoy the fact that these videos can be made rather cheaply as long as they look good, and they’ll do well as long as they provide information the audience values. Many platforms allow you to create great videos without prior editing experience. And depending on the platform, you can instantly share the video via social media. About two thirds of marketers see lead generation through social media in as little as six hours a week, so if you’re already doing this, just add the product videos to the mix of content you share.
Mine the Data Others Ignore
You could use a service like Intelius to find people in NC or run a search for public records for specific individuals. This allows you to find the people you want to connect with and locate contact information like phone numbers. Or you could run a search of these records for all businesses of a specific type and reach out to them. You may be able to find and contact leads who aren’t in standard mailing lists or active on social media.
Have Fewer Options
This may seem counter-intuitive. However, according to Hick’s Law, reduced choice results in less confusion. This creates more leads. If they only have two or three items to compare before buying, they’re more likely to buy. They’ll feel like they’re making an informed choice and thus tend to buy what feels right, whereas if they’re overwhelmed by choices, they’ll doubt the right choice and be more likely to bounce off your site.
There are other ways to utilize Hick’s Law. When you’re sending out a message with a call to action, only present a single choice instead of multiple choices. This increases the conversation rate of the call to action by a quarter. For example, either have the page ask them to sign up for a mailing list or buy your product but not both.
Create a Quiz
One simple, creative way to interact with your clients and lead them to giving you their contact information is with a quiz. Create a quiz based on a subject relevant to your brand. Offer them the results of the quiz by asking for the potential lead’s contact information. If people find the quiz to be worthwhile or entertaining, it is likely to be shared as well. You could take this one step further by offering an email-based course that teaches them about the subject matter. This approach gives someone a clear reason to provide their contact information.
Every lead is a potential customer. You cannot afford to miss potential leads because they aren’t coming through standard channels. In fact, you’ll literally profit from trying novel lead generation tactics.
VPN Surf Review
Virtual Private Server or VPN is known as one of the secure ways to access the internet. It protects your online privacy by creating a private network within the public internet. VPN Surf is one of the trusted VPN services that are ready to provide secure and private access to the internet from any device or location. Learn the details below before using this VPN service.
The Benefits of Using VPN Surf
The first benefit you can get when you are using this service is that the system helps to hide your identity and location. The main function of using a VPN is that there will be no one knows about your vital information such as IP address and personal data. As a result, you can limit the risk of identity theft or other cybercrimes by using your identity. Moreover, others can’t monitor your online activities. The next great thing about using VPN Surf is that you can access the internet anywhere and anytime you want. You can even do it in countries that have region-restricted rules. Due to this benefit, you can use the service to stream your favorite videos, movies, sites, and social media anywhere. Indeed, VPN service gives a great benefit for travelers who visit different countries with different internet connection rules. It doesn’t matter the location, you will always feel that you are using the internet at home. This VPN service also gives a special offer in which you can try to use the VPN before buying it. The service allows you to feel the benefits, so you are sure it works for you when you buy it.
VPN Surf Services
The company offers you two different VPN services. The first service is a premium VPN service. Premium service is using a sophisticated system that protects your identity and network data. You can try this service for 7 days before purchasing it. The second service is a premium VPN software. This service is suitable for business owners who have to keep connecting and protecting some people or employees anytime and anywhere they are surfing the web. You also have a chance to try this package for 7 days for free before purchasing it.
Compatible with Any Devices and Operating Systems
You can use this VPN service in various devices and operating systems. The service is compatible with Windows, Mac, Linux, Android, and iOS. Windows users get unlimited data transfer, along with 3 connections simultaneously. You can use 11 different server locations. Windows VPN service protects your identity and network data with the 256-bit encryption. It helps to protect from advertisers that send ads you don’t need, hackers, and even the government. Furthermore, the service is using a no-log policy. It means that they don’t log your online activities. You will get a 30 days free trial before buying it.
Android users can also use a VPN. The service gives you a high level of encryption to protect your IP address maximally. You will be anonymous anywhere you browse. The system helps to bypass censorships and restricted sites. As a result, you can download, stream, and surf faster. Even if there is an interruption, the system will reconnect automatically.
iOS users will also get the same service from this VPN provider. The VPN works to protect your network data when you are using public Wi-Fi, along with military-grade encryption. The system limits the risk of DNS and IPv6 leakage. The system will not disturb the connection speed. You will get the same benefits if you are using Mac and Linux.
VPN Surf offers a free VPN service for 3 months. You will get the same facilities and benefits just like the premium VPN service. Then, you can upgrade the service into premium service after 3 months. You only have to spend $5 per month and $15 per month for a business VPN. The premium VPN is suitable for up to 3 connections simultaneously whereas business VPN is suitable for up to 10 connections simultaneously. The premium version gives you a chance to try the service up to 30 days for free and 100 days free for the business VPN version. Both of them provide you with up to 10 servers in 5 different locations, including the USA, the United Kingdom, Germany, Canada, France, Romania, Australia, Denmark, Netherlands, Austria, and Singapore.
Nowadays, you don’t need to get confused about accessing the internet connection anywhere and anytime. It doesn’t matter your location even if the countries have geo-restricted rules. VPN Surf is a good solution to browse or stream your favorite sites, videos, movies, television shows, and other online services.