Lead generation is essential to generating a steady stream of new business. However, doing what everyone else is doing will lead to you competing against everyone else. If you can come up with novel ways to identify likely leads, you’ll be able to reach prospects that no one else has, improving your odds of closing the deal. Here are four original ways to gather leads for your business.
Create a Product Video
Product videos tap into the fact that humans are overwhelmingly visual learners. About two thirds of your prospects learn best with visual presentations, and video has the benefit of being engaging. This is why product explainer videos can generate leads at a rate of up to 33%. Businesses enjoy the fact that these videos can be made rather cheaply as long as they look good, and they’ll do well as long as they provide information the audience values. Many platforms allow you to create great videos without prior editing experience. And depending on the platform, you can instantly share the video via social media. About two thirds of marketers see lead generation through social media in as little as six hours a week, so if you’re already doing this, just add the product videos to the mix of content you share.
Mine the Data Others Ignore
You could use a service like Intelius to find people in NC or run a search for public records for specific individuals. This allows you to find the people you want to connect with and locate contact information like phone numbers. Or you could run a search of these records for all businesses of a specific type and reach out to them. You may be able to find and contact leads who aren’t in standard mailing lists or active on social media.
Have Fewer Options
This may seem counter-intuitive. However, according to Hick’s Law, reduced choice results in less confusion. This creates more leads. If they only have two or three items to compare before buying, they’re more likely to buy. They’ll feel like they’re making an informed choice and thus tend to buy what feels right, whereas if they’re overwhelmed by choices, they’ll doubt the right choice and be more likely to bounce off your site.
There are other ways to utilize Hick’s Law. When you’re sending out a message with a call to action, only present a single choice instead of multiple choices. This increases the conversation rate of the call to action by a quarter. For example, either have the page ask them to sign up for a mailing list or buy your product but not both.
Create a Quiz
One simple, creative way to interact with your clients and lead them to giving you their contact information is with a quiz. Create a quiz based on a subject relevant to your brand. Offer them the results of the quiz by asking for the potential lead’s contact information. If people find the quiz to be worthwhile or entertaining, it is likely to be shared as well. You could take this one step further by offering an email-based course that teaches them about the subject matter. This approach gives someone a clear reason to provide their contact information.
Every lead is a potential customer. You cannot afford to miss potential leads because they aren’t coming through standard channels. In fact, you’ll literally profit from trying novel lead generation tactics.
Most Important Factors for Creating Good Quality YouTube Videos
Are you planning to upload your own video on YouTube? If your answer is yes, this article can provide you some great tips as well as benefits of uploading the videos on this site. YouTube is a website that will help people to watch their favourite video, clips or movies online. Once you upload your won video on this website, users from different parts of the world will get access to watch your video. Therefore, this is one of the best options for you to share your knowledge and interests. If you are interested to know more about the advantages provided by YouTube videos, please read the below content.
One of the greatest advantages of uploading the videos on YouTube is you will be able to customize your video with pranks, comedy skits, step by step guides as well as with video blog. Therefore, if you are planning to share your videos through your friends, this could be the best option for you. However, when you are uploading the videos on the YouTube, it is very important to use your judgment. Although, this website will help you to upload any type of videos, it is very important to take proper precautions and upload the video. As you are entering into the online world, make sure you will upload a video that do not contain too much of your personal information. Make sure you are not giving the address, phone number as well as other information.
The great thing about YouTube is the ability to effortlessly insert your web video on your website. This also allows your target audience the capability to post your videos on their personal social networking sites or webpage as well. Enabling viewer’s power to post comments, share and rank your video will also help set you apart from your competition. These features allow your customers to market your product and business freely without further effort on your part.
Making the mistake of not using YouTube to promote your business, goods or services means you are missing out on the millions or even billions of people using the site every day. This cost effective tool can save you money compared to traditional television ads as well as increase your current profits through a larger client base. When done properly, these videos can spark interest and enthusiasm for your brand and products. Enlisting expert help will also make certain your final product is on target to your companies goals.
When you are uploading videos on YouTube, make sure you are not creating anything illegal. As the law works regularly with YouTube, it is very important to know the limits when creating and uploading your videos. This is very important to avoid the future hassles, as you may never know what type of viewers is watching the video and the consequences of posting them.
If you are ready to consider these aspects, you will be able to enjoy by uploading your own YouTube Videos, which you can easily share with your friends who are even staying thousands of miles far away from you.
PlayStation 5 v Xbox Scarlett: the next system war begins in 2020
The next system war features a start time – or at the least a start period. Sony has released that its next system, PlayStation 5 (PS5), will soon be launched next autumn/winter, putting it in primary competition with Microsoft’s forthcoming Xbox Scarlett, also due overtime for the 2020 Xmas vacation period.
In a post on the PlayStation site, Sony unveiled that PS5 will have a fresh operator that changes the current joypad’s rumble feature with more sensitive and contextual haptic feedback.
“With haptics, you truly feel a broader array of feedback,” Sony said. “Crashing right into a wall in a battle car thinks much diverse from creating a undertake on the football field. You may also get a sense for many different designs when operating through areas of lawn or plodding through mud.”
The system may also have “flexible triggers” incorporated into the L2 and R2 trigger buttons. Designers will have the ability to plan the weight of the causes so that players, “have the tactile feeling of drawing a bow and arrow or accelerating an off-road vehicle through rugged terrain” Microsoft is trying out an identical technology for its Scarlett controller https://ps5ssd.com.
This is not the only real clear similarity between the competing consoles. In April, Sony unveiled that PS5 would feature an eight-core CPU based on the next generation of AMD’s Ryzen processors, in addition to a custom artwork model based on the AMD Navi family (a technology capable of real-time ray-tracing effects), and a great state drive (SSD), which will suggest the faster launching of games and in-game content, and can also let more granular launching operations, so players can choose to install just a game’s multiplayer aspect or its campaign. The device can help 8K decision features and 120Hz screen refresh rates.
Meanwhile, Xbox Scarlett may also utilize the most recent AMD Ryzen model and Navi artwork chipset; it’ll help screen resolutions as high as 8K and 120Hz refresh prices, and it will use an SSD rather than old-fashioned hard-disc drive. Also, Scarlett is defined to supply backward compatibility for many Xbox One games in addition to the Xbox and Xbox 360 titles that are available via Xbox One’s backward compatibility feature.
Does Web Hosting Affect SEO Ranking?
Search engines want websites to deliver excellent and relevant content. Although it is not an exact science, the web hosting services you choose can affect your SEO.
Web hosting elements that influence SEO
There are primarily two types of servers, Nginx and Apache. Majority of web hosting services hosted their client’s websites using Apache servers. Apache is great, it has power and flexibility – in addition, it has a large community behind it and supports a broad range of software errors like cPanel for website hosting.
However, Ngnix is better at some other important things – majorly, it is faster. This doesn’t seem like much when there’s there is low server traffic bit when the traffic load increases, it makes all the difference. To leverage on the strengths of both types of servers, the best web hosting services use both Apache and Nginx. They would typically offer web hosting plans, hosted on Apache servers but also Nginx as a reserve proxy to optimise how fast web page requests are handled.
If you are currently on a shared hosting plan, chances are your traffic isn’t at the point where this would make much of the difference. However, if you are currently on a web hosting plan like VPS , going with web host who uses Nginx and Apache, can make a huge difference in your SEO
Although it is not a pleasant thought, the truth is, your website would most likely encounter problems at some point . It could be that your site gets hacked, a huge problem occurs at the data centre of your web host, or your site unexpectedly crashes -this things can happen.
To protect your websites and ranking in the event of data loss, you will need to have some sort of backup. A good web host will have in place, backup systems that would help you backup your data – and quickly recover it when you need to.
3.User experience and page load time
Most search engines like Google, use page load time as a Matrix for determining SEO ranking. This should come as no surprise , Google prioritises user experience and slow web page loading times = bad user experience.
This is entirely up to your web host. It is often what separates the reputable and reliable web hosting providers,from the not so great. If your website suffers from frequent website downtime, it means that your web host is not reliable.
Downtime affects the overall performance of your website and as well as your SEO strategy and SERP ranking. When your website is down, it doesn’t show up on search engines. When search engines get a query of a relevant content on your website, what happens? The search engine won’t find your website and which reduce your website’s rank. In addition, it also leads to increased bounce rate, which directly impacts a website’s credibility.
Therefore, it is best to avoid downtime-aim for 99.9% uptime for your website. To do this, you would need to choose a web host based on their server uptime reputation.
5.The location of the hosting server
Google takes into account the load speed of your website in order to rank it high in its SERPs. This means, your website needs to be fast. One of the easiest ways to ensure the optimal speed of your webpages is going with web host that is as close to your location as possible.
For example, hosting your website in the same country as your target audience. However, this is not applicable for websites that target visitors from countries across the world. Matt Cutts, the former search quality expert for Google, had this to say when asked if hosting service location affects page ranking, “we do absolutely try to return the most relevant results to each user in each country. And several locations in terms of IP address is a factor in that.”.
6.Google’s crawl limit
There is a specific crawl limit that Google places on indexing a single server IP. If you are in a shared hosting plan, and a website on the same server as yours is consuming a lot of resources(crawling), chances are your website would be affected – Slow indexing or search engine bots won’t crawling your website.
This is why so many web hosting providers offer a service plan called ‘SEO hosting’, where they provide website owners with Private IP addresses, even on a shared hosting plan – with this ,it appears like your website is hosted on a different system – as a result, it would not be affected by the activities of other websites on the same server.
If server hosting your website is not secured secured, chances are you’d get attacked or hacked and this would have a negative impact on your SEO. When a hacker breaches your website, they can easily alter contents to the point where it affects SEO.
In addition, if your web hosting provider’s server is insecure, it is open to a DoS attack. Which would make the server unresponsive. When this happens, your website will be offline.
Pro tip: we recommend, you get a web hosting provider that has built- in server security and is and take measures to also secure your website.
A website that is hosted on a bad host’s server is going to be dogged by a lot of security risks and threats. To avoid this, we recommend that you pick the best hosting option, from the get go, especially if you are going with a shared hosting plan. This way, your website doesn’t suddenly go offline and leave you scrambling.